According to Wikipedia, a rainmaker is a person who brings in new business and wins new accounts almost by magic, since it is often not readily apparent how this new business activity is caused.
Sales is not a term in their vernacular. Business development and leveraging long term relationships is where it is at.
Rainmaking means making a big splash – generating substantial new business or additional cash flow from sources sometimes outside established business channels, sometimes by connecting with people in non-traditional or hidden markets, and sometimes by prompting current clients to spend more money.
A rainmaker is not merely a salesperson, but a principal or executive who is usually highly regarded within the enterprise.
If you don’t have one, get one.
If you are one and are looking for a venture that values your skills enough to let you buy in to an ownership stake with your talents and results? Call me. Just click on the CONTACT button on my website. Let’s talk.