This is a new series on Twisted Thinking. Now we could go a lot of places with this topic, but it is intended to show what happens when companies (or entire industries) get too focused on themselves and on short term profits and don’t think about the long term value of customer intimacy and providing …
Twisted thinking – #1 Airline pricing takes the cake Read More »
Having just spend the last 48 hours in Denver at GBTA, hearing the rhetoric about ancillary fees, merchandising and transparency, I felt it was time to update the venerable “If Airlines Sold Paint” parody, originally written by Alan Hess. He now the President at Hess Travel in Salt Lake City. 2011 Version: If Airlines Sold …
If Airlines Sold Paint AND Ancillary Services (2011 GBTA Update) Read More »
It is a simple question really. There has to be a way. The title for this blog was inspired by an article with a similar title published by Forrester today – How To Increase Grocery Sales In A Grim Economy. But the conclusion of my analysis couldn’t be farther from the Forrester conclusion. Author Bracewell-Lewis …
I just started reading this book last night. I was immediately struck by the parallels of the stories told by authors Ori and Rom Brafman about various situations where intelligent, normally logical individuals make decisions that make absolutely no sense. For anyone that follows my musings about distribution on a regular basis, you know that …
The Irresistible Pull of Irrational Behavior – Travel Industry Style Read More »
