I often get asked by the investment community how one travel site varies from one another and why in the world you would ever need an offline travel agency/TMC. Today I thought I would just show you. Forget for a moment the other things that an agency/TMC does for you (policy compliance, ticketing, supplier negotiations, …
Smarter than a travel agent? – Google and Bing search results Read More »
This is Part 2 in a 3 part series about airline distribution. Here we will talk about the web and direct distribution parts of the airline distribution equation. The star in this story is American Airlines. The supporting players are ITA Software (now owned by Google) and Farelogix (lead investor is Sandler Capital). …
Last week, Bloomberg released a story “Google (NASDAQ:GOOG) Said to Be in Talks to Buy Travel Company ITA”. They report that venture funded ITA may be seeking as much as $1b. Who is ITA Software and why are they appealing to Google? Whether this rumor is indeed true, what would this mean for the GDS & OTA industries? How would …
Travel Game Changer – What does Google’s potential acquisition of ITA mean? Read More »
