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Tag: OTA

What if there were a Distribution Doctor?

Yesterday at Mike Pusateri’s memorial service I was talking with Gideon Dean and he was telling me about his firm’s HotelDoctorâ„¢ program – an intensive multi-day program to help a hotel property turn around to reach profitability. I was intrigued.  [And lest you think that it was disrespectful to talk business at a memorial service, […]

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The Travel Industry Odyssey

Retrospective – Part 4 of a 4 part series (for Part 3 click HERE)  The Power Shift Travel Weekly 2011 Power List During the last decade we saw the top Online Travel Agencies (OTAs) move into the top 10 agencies in the US and Expedia took the #1 slot, surpassing the old guard, American Express […]

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Vetting Online Booking and Review Sites

— Republished from Solutionz Blog  — I love online review sites.  I really do.  And I use them to help me do everything from finding the perfect high school for my daughter, to buying a fabulous new refrigerator and yes, to book travel.  According to a 2011 article by Kevin May of TNooz, 60% of […]

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Travel Agency Channel Segmentation – Monthly % Change – ARC

Travel Agency Channel Segmentation – Monthly % Change – ARC As you can tell if you are trying to get serious business done, it is summertime and there is a decided slowdown of business and also, since over 85% of all overnight trips are by car, summer is definitely the season for drive travel, so […]

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Offline Strategy in the Wings for Leading OTA Expedia?

Occasionally, when you least expect it, you can get a view into a company’s strategy from the most inocuous of places – their job boards.  Since I’m updating my book on Multi-Channel Distribution, I have a Google Alert set up for distribution and today, up popped this job description. Senior Manager, Travel Agent Distribution Americas […]

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June OTA stats released by Compete

Today Compete released its June 2011 normalized metrics for unique visitors to the wide range of websites tracked by the organization.  Here are the results for the top Online Travel Agencies (OTAs). Expedia remains in the number one position with just over 19m unique visitors, up 12.07% from May and up year over year by […]

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Doing the Math: How to get the highest ADR for your hotel room

  Courtesy of Freedigitalphotos.net from Salvatore Vuono’s portolio. On social media discussion sites, such as LinkedIn’s hospitality groups, I frequently see hoteliers posting about how they can get the highest ADR for their hotel room.  It is actually a pretty simple equation that involves paying attention to the booking source, otherwise known as the channel […]

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Smarter than a travel agent? OTA Series: Using Expedia

In the second of our “Smarter than a travel agent” series, we are going to look at the use of the top Online Travel Agency (OTA), Expedia. We are going to be consistent with yesterday’s blog and use the same itinerary, Tampa to London’s Gatwick airport, outbound on the 8th of July and returning on […]

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